Edition 2019

Event

The 2nd Foro Brasil España has the goal to strengthen the relationship between Brazil and Spain, involving students and businessmen from both countries in discussions that guided Brazilian economy and politics in the last years, generating more engagement with the markets and its current situation. We prioritized this relationship through discussions about the “possible Brazil”, suggesting opportunities of wealth and jobs generation, spearheading the post-election scene and the biggest period of crisis that the country lived.

All the debate will be made in the format of round tables and panels with important names from both national and international scenes. At Foro, a diverse group, compounded by businessmen, journalists, politicians and other opinion makers will debate topics like politics, economy, diversity, press influence, challenges and opportunities in the postelection scene.

Patrocinadores

Programação

9:30 - 10:40 | Registro de participantes

Dia 1 - 22/03/2019

9:30 - 10:40 | Register of participants

10:40 - 10:50 | Message from the Organizing committee.

10:50 - 11:00 | | 1st day opening: IE Dean.

11:00 - 11:50 | | Presentation: 100 days of new President.

11:50 - 13:00 | | Lunch

13:00 - 14:30 | | Round Table: Trust renewal and the challenge to implement the necessary reforms.

14:40 - 15:50 | Panel: “Brazilian Cost” - Infrastructure and the bottlenecks for the economic development (seaports, highways, railways, fees, taxes, etc.).

15:50 - 16:15 | The potential impact of the anti-crime package in the fight againsn corruption

16:30 - 17:40 | Panel: The barriers for scientific production and knowledge generation.

17:50 - 19:00 | Panel: Digital transformation, as machines get more independent every day, brings deep cultural changes and demands new models of management and business.

19:10 - 20:20 | Panel: How social media influencer can help to guide society to a better context What's the role of social media platform on the current scenario?

20:30 - 20:40 | Closing of first day.

20:40 - 21:40 | Coffee break e networking

Dia 2 - 23/03/2018

09:40 - 10:40| Register of participants

10:40 - 11:10 | Presentation: The Fight against corruption and restoration of Legal Institutions.

11:20 - 12:30 | | Panel: Brazil: Opening to the world

12:30 - 13:50 | Lunch

13:50 - 15:00 | Round Table: How Hubs, Incubators, VC and Angel investors, can contribute with the startup movements and what are the opportunities to develop inclusive businesses and social business models as examples of success initiatives.

15:10 - 16:20 | Panel: The engine that pushes the country forward

16:30 - 17:00 | The (un)protection of minorities in Brazil's public agenda – what is behind the debate around the criminalization of homofobia?

17:00 - 17:20 | Coffee break

17:20 - 18:30 | Panel: Growth resumption, challenging projects and the development of an open market for the foreigner investor

18:40 - 19:50 | Panel: The representation of female leaders as a foundation of the national growth.

20:00 - 20:20 | Final Statements

20:30 - 20:40 | Closing: A brief message from the organization comittee

20:40 - 22:00 | Networking

23:30 - 04:00 | Closing party

Where

Conventions center IE Business School, Madrid, Spain.

When

22nd and 23rd March

Target Audience

Students and Brazilian or Spanish entrepreneurs, investors interested in Brazil, journalists, economists and political scientists

Live Audience Expected

We expect the participation of thousands of people watching through live broadcast on the internet

Online Live Forecast

300 people audience is forecasted

Speakers

TIAGO BRAGA

TIAGO BRAGA, PhD in Information Science from the University of Brasilia(UnB).Researcher at the Brazilian Institute of Information in Science and Technology.(IBICT) of the Ministry of Science, Technology, Innovation and Communications (MCTIC). He currently leads the Coordination of New Technologies Applied to Products (Cotea) in the IBICT in which he coordinates research projects related to the technological information, information for sustainability and data science. It is part of the management committee of the Life Cycle Initiative (LCI), an initiative promoted by UN Environment.

ANTÔNIO CARLOS VALENTE

ANTÔNIO CARLOS VALENTE, 66, electrical engineer, started his career at Telebrás and Telerj, acting in different roles, until 1997 when he moved to integrate the Board of ‘ANATEL and acted as Special Adviser for the Ministry of Communications. In 2004, assumed as President of Telefônica in Peru, and in 2011 as President of Telefônica Brazil. Since 2017, act as President of Everis Consulting, in Brazil.

LEO ZAPPE

LEO ZAPPE, currently is Global Product Manager for Syngenta CropProtection, leading multi-crop portfolios with a strong commercial character.As a certified professional in marketing and sales excellence, he worked indifferent areas of the business, both in Brazil and Switzerland, developing aextensive experience in product management, team management, business development and strategic marketing.

SIXTO ARIAS

SIXTO ARIAS, CEO at Made in Mobile and Advisory Partner at Upplication. Previously he was cofunder of Mobext in partnership with Havas Media and other ventures like Movilisto. Founder of Media Market Associaton in Spain at 2005. He has dedicated his life to innovation, the creation of several different projects and Startups, always about digital world and he has focused the efforts at the mobile. Teaches in several universities and business schools, like Universidad Complutense, ESIC, Porto Business School or IE Business School.

CIRO GOMES

CIRO GOMES, 61, started his politic/public service career at 1982 at 24 years old, acting after as State and Federal Deputy, Governor of Ceará State, Finance Minister and National Integration Minister. In 2018, ran for President in the national elections for PDT, ending on the third position with 13,3 million of votes.

JULIA TOLEZANO

JULIA TOLEZANO, 27, publicly known with the name of Jout Jout, is a vlogger, writer and journalist. Julia is mostly known for her Youtube channel focused in feminist discussions, Jout Jout Prazer, that currently has more than 2 million subscribers. In 2016, published her first book ‘Tá todo mundo mal’ (‘Everyone is feeling bad- free translation), that topped the list of most sold at that year.

KARINA UDE

KARINA UDE, holds a Bachelor in Psychiatry and an MBA degree, dedicated more than 12 years to the Human resources sector, specifically on the sectors of Talent management, inclusion and organizational efficiency. Since 2008, acts as HR Global Director at Syngenta, company where she-s been working for the last 4 years.

ANDRÉ RICARDO CRUZ FONTES

ANDRÉ RICARDO CRUZ FONTES is the President of the State Regional Court (TRF) of 2nd region. He is a Desembargador (Judge) of this Court since February 2001, acting as Federal Prosecutor, and later, as Regional Federal Prosecutor from 1989 to 200. He was also Federal Judge (Brasília-DF). Acting on the Academia, he is Professor at UFRJ and author of many Law related books.

MARTIN BOEHM

MARTIN BOEHM is director of IE Business School. Martin has a BA in Business from the International Reutlingen University, an MBA from Australian Graduate School of Entrepreneurship and a PhD in Marketing by Frankfurt University. He started as Marketing Professor at IE Business School and in 2017 was promoted to Dean. Martin spent the last decade researching and offering consulting services at the Customer management field.

DANIEL PEDREIRA DOREA

DANIEL PEDREIRA DOREA is Financial Director and Investor Relations (CFO and IRO) at Santos ‘Brasil Participações S.A.’, since October 2016, having previously acted as Board Member for four years. Worked for 6 years at Opportunity Asset Management, directly dedicated to private equity investments, oil & gas industry, mining, sanitation and infrastructure. Graduated at Management at Universidade Federal da Bahia (UFBA), at Law at Universidade Católica do Salvador (UCSAL) and postgraduate in Taxation law at ‘Instituto Brasileiro de Estudos Tributários’ (IBET).

FELIX GARCIA

FELIX GARCIA, bachelor’s in engineering and MBA, has extensive experience on Infrastructure sector, focused in mobility, transmission lines and water supply. Acted as board member in many companies from the sector and as member of Spanish Commercial Chamber in Brazil. Dedicated 13 years to Acciona, company focused in infrastructure and renewable energy, with the role of Managing Director in the last 3 years.

ANDRÉ EDELSTEIN

ANDRÉ EDELSTEIN is a lawyer graduated from PUC-SP, holds an MBA from IE Business School and is currently a Partner at ‘Advocacia Waltenberg’. He is also a member of law board of advisors at Brazilian Association of Photovoltaic Electrical Energy – ABSOLAR and Tax Counselor of ‘Sou da Paz Institute’.

POMPEU ANDREUCCI NETO

POMPEU ANDREUCCI NETO is the current Extraordinary Ambassador and plenipotentiary of Brazil in Spain and Andorra. Brazilian Diplomat, Andreucci served between 2006 and 2018 as Chief of Protocol to the President in Brazil. From 2011 to 2016 he was Chief Advisor Diplomatic of Brazilian Vice-President. From 2006 to 2011, Andreucci Neto acted as Minister-Counselor of Brazilian Embassy in Washington D.C., where he managed the sector of Economic, Trading and Financial politics affairs. From 2003 to 2006 he was Secretary of International Affairs of the Ministry of Development, Industry and International Trading of Brazil.

TÁBATA AMARAL

TÁBATA AMARAL, 25, political scientist, astrophysicist and education activist. Cofounded ‘Movimento Acredito’, cross-partisan movement focused on reducing the inequality on the country and ‘Movimento Mapa educação’ with the mission to engage the youth to fight for a better education for the whole population. In 2018, was elected as Federal Deputy representing the State of São Paulo, being the most voted candidate in the State, with 264 thousand votes.

RENATO JANINE RIBEIRO

RENATO JANINE RIBEIRO is a Brazilian political philosopher and full professor of ethics and political philosophy at the University of São Paulo. As of April 6, 2015 he was named Minister of Education of Brazil in the cabinet of Dilma Rousseff.

JOÃO MARCO DA CUNHA

JOÃO MARCO DA CUNHA, worked six years as economist at BNDES, project analyst at FINEP and consultant at ‘Instituto Brasileiro de Economia’. He has a Bachelor’s in Economy from PUC-SP and earned a Master’s from FGV-SP. In addition, he holds a Master’s and PhD in Electrical Engineering from PUC-RJ. Since 2017, he writes articles about economics and politics that were published in ‘O Globo’, ‘Valor Econômico’, ‘Folha.com’ and ESADE.

PEDRO CORRALES

PEDRO CORRALES, is the Director responsible to the Draft Beer Division at Heineken España. He has more than 20 years in marketing, trade and sales in companies like Heineken, General Mills, Parmalat and Fuente Liviana. During his career he received many prizes over his advertise campaigns (‘Piensa en verde’ and ‘Invierno com Häagen-Dazs’) and innovative ideas. He is marketing and entrepreneurship Professor at IE Business School.

ARISTÓBULO BAUSELA SÁNCHEZ

ARISTÓBULO BAUSELA SÁNCHEZ, 53, has a Bachelor in Geography and holds a PhD in Ancient History. He built his career in Mapfre passing through many different countries, and currently he is the CEO of this company.

BERNARDO FIGUEIREDO

BERNARDO FIGUEIREDO, economist, former president of Empresa Estatal de Planejamento e Logística (EPL), responsible for billions of investment in infrastructure in Brazil. In charge of the Agência Nacional de Transportes Terrestres and Associação Nacional dos Transportes Ferroviários. Figueiredo consider himself a expert, having spent 40 years working with logistics.

DJAMILA RIBEIRO

DJAMILA RIBEIRO, is philosopher, feminist, writer, and academic. She’s a researcher and holds a Master in philosophy from Universidade Federal de São Paulo. She has become known in Brazil because of her activism on the web, fighting against racism and for gender equality. She writes for CartaCapital, Blogueiras Negras, and Azmina Magazine

MÁRCIO ADRIANO ANSELMO

MÁRCIO ADRIANO ANSELMO, is the current General Coordinator for Repression to money laundry and corruption of the federal police. Considered as the “soul” of the operation Car-wash, he is responsible for the initial investigations that revealed the who system behind the politics. Also, he’s is PhD in international law at USP, gathering expertise in criminal law, criminal procedural law, and international law. He’s author of several legal works, with particular reference to “Colaboração premiada – o novo paradigma do processo penal brasileiro”, and “Lavagem de Dinheiro e Cooperação Jurídica Internacional”.

PAULO BORGES

PAULO BORGES, Chairman at Atman Production, big oilseed producer, in Mato Grosso State. Worked as a Consultant for SEBRAE and currently runs companies at the agribusiness sector. Further, he is a consultant at the agricultural inputs, focused in credit, marketing and business strategy.

JEAN WYLLYS

JEAN WYLLYS is politician, journalist and holds a Masters in Arts/Letters and Linguistics from Federal University of Bahia (UFBA). He was first elected in 2010 for a mandate as federal legislator running for PSOL-RJ and re-elected in 2014 and 2018. Wyllys became first well known for participating and earning the first prize at the television program Big Brother Brazil. Classified by the magazine The Economist as one of the 50 personalities in the world that fight the most for diversity and was one of the congressmen with most relevant fight for social causes, especially over LGBT rights.

RODRIGO MENEZES

RODRIGO MENEZES, founder-partner at Derraik & Menezes, one of the main law firms focused in venture capital and star-ups in Brazil. He’s member of Associação Brasileira de Fintechs, Anjos do Brasil, and Grupo Dínamo – start-ups ecosystems. Acts as well as Professsor at Insper and FIAP, in São Paulo, gathering experience and knowledge on entreuprenership and financial investments.

RAQUEL SERRADILLA JUAN

RAQUEL SERRADILLA JUAN, has an educational background in computer science engineering and executive programs from the main business schools in Spain. She was Executive VP of Altitude software, a global provider of omnichannel contact center solutions. Raquel also co-created the Europe’s first Superior Master’s Program for Contact Center Management, and the first industry-wide awards that recognize people working in Customer Relations Centers in Spain. Currently, Raquel is Advisor of GoContact and E-Voluciona.

IGOR TASIC

IGOR TASIC, is the founder and CEO of Startup Europe Week, the largest regional entrepreneurship event in the world, promoted in collaboration with the European Commission and present in more than 300 cities and 50 countries with a global reach of 6 million entrepreneurs. He is a serial entrepreneur, specialist in innovation, entrepreneurial ecosystems and in the internationalization of small and medium enterprises. He is a member of the Digital Leaders Network of the World Economic Forum and advisor on multiple acceleration programs / startups across the globe.

ANTÔNIO BULNES

ANTONIO BULNES, is currently a partner – responsible for Garrigues Abogados Mexico DF and ex-head of the offices in Brazil. With more than 20 years of experience, Antonio is an expert in Corporate Law, Mergers and Acquisitions, Joint Ventures and Venture Capital.

Organização

ANDREA IRIONDO | MBA CANDIDATE IE BUSINESS SCHOOL.

Civil engineer from Universidad Alfonso X El Sabio in Espanha, worked for 5 years in Brazil and covered Latin-American market on Sales and Marketing, in different companies from the mining sector.

BRUNO PENA | MBA CANDIDATE ESADE BUSINESS SCHOOL.

Civil Engineer (UFBA) with an MBA at FGV in project management. He completed a full-time MBA at Esade Business School with an 8-month MBA at Fudan-MIT program in Shanghai. He worked for 7 years leading infrastructure projects at Odebrecht. Currently leading the implementation of an e-commerce company with products from Asia.

FILIPE BARROS | PHD CANDIDATE NA UNIVERSIDADE POLITÉCNICA DE VALENCIA.

Manager in R&D projects with a doctorate in Industrial Engineer. More than 13 years working in Universities, private companies and R&D institutes related to project management, sustainability and business development.

LUIZ FELIPE MURAD | MBA CANDIDADATE IE BUSINESS SCHOOL.

Luiz Felipe Murad Lima is graduated in Law by FDV-ES with a master’s in international commercial law and in International corporate governance from the universities Paris-I Panthéon-Sorbonne, Sciences-Po e Columbia Law School. Worked as lawyer for five years representing multinationals and States in offices in Brazil, France, Spain and currently is enrolled in an International MBA at IE Business School, in Madrid.

RICARDO DE SOUZA LEITE | EMBA CANDIDATE IESE.

Economist. Has experience in Investment Banking and companies of the mass consumption sector. Founded and led the second largest company of vending machines in Brazil. Entrepreneur.

TULIO PRADO | MBA CANDIDATE EM IESE BUSINESS SCHOOL.

Consultant focused in operational excellence and customer satisfaction, experienced at the Financial Markets, with four years dedicated to Itaú Unibanco, focused in Wealth Management. Currently is enrolled in a Full time MBA at IESE, Barcelona.

MARCELO BRAGAGNOLLO | MBA CANDIDATE IE BUSINESS SCHOOL.

Graduated in Industrial engineering by UFSCar, with a Master’s in Business Economics from FGV, CFA Charter holder from CFA Institute and concluding the MBA in July 2019 at IE Business School. Through his professional life, acquired extensive experience in structuring and restructuring and in management of companies from different sizes and sectors.

DIEGO GONÇALVES CLAUDIO | MBA CANDIDATE IESE BUSINESS SCHOOL.

Engineer from UFMG, with experience in management consulting and change management. Developed projects focused in processes redesign and standardization, cost reduction, ZBB (zero based budgeting), operational merge and inventory management.

DOUGLAS BORGES DE VASCONCELOS | PH.D. CANDIDATE NA UNIVERSITAT POMPEU FABRA.

Lawyer, Professor and Researcher at CAPES/MEC Foundation. Currently he develops his thesis at Humboldt-Universität zu Berlin, Germany, as a Pre-Doctoral Visiting- Researcher. Previously, he was Anti Money Laundering and Compliance trainee from ‘Cuatrecasas multinational office, President of Association of Researchers and Students at Catalunia (APEC), Professor at UniRio and UFMS. He is author of the book “A política pública do combate a lavagem de dinheiro no Brasil” (The public politics for anti-money laundering in Brazil, free translation).

Suport

CAMILA KOCH PENA

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FERNANDA CAROPRESSO

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IRMA TEIXEIRA

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CAMILA KZAN

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HUMBERTO SCHNEIDER ATAIDE

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ERIKA DIAS

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RICARDO S. GOUVÊA

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BRUNO GONÇALVES SIQUEIRA

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DOUGLAS MONROE

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JULIO CESAR FERREIRA FILHO

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DANIEL CHAPELA DE OLIVEIRA NORES

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